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The Brand you 50 [Audiobook] download free by Tom Peters

The Brand you 50 Audiobook download free by Tom Peters
  • Listen audiobook: The Brand you 50
  • Author: Tom Peters
  • Release date: 1999/4/23
  • Publisher: ALFRED A. KNOPF
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9780375407727
  • Rating: 7.9 of 10
  • Votes: 474
  • Review by: Chanell Mcdaniels
  • Review rating: 9.7 of 10
  • Review Date: 2018/9/1
  • Duration: 2H56M9S in 256 kbps (45.6 MB)
  • Date of creation of the audiobook: 2018-08-20
  • You can listen to this audiobook in formats: WMA, FLAC, MPEG4, WavPack, AIFF, MP3, WAV, Musepack (compression ZIP, RZ, LZ, ALZ, RAR)
  • Total pages original book: 228
  • Includes a PDF summary of 24 pages
  • Duration of the summary (audio): 17M7S (4.8 MB)
  • Description or summary of the audiobook: Michael Goldhaber, writing in Wired, said, 'If there is nothing very special about your work, no matter how hard you apply yourself you won't get noticed and that increasingly means you won't get paid much either. In times past you could be obscure yet secure - now that's much harder.' Again: the white collar job as now configured is doomed. Soon. ('Downsizing' in the nineties will look like small change.) So what's the trick? There's only one: distinction. Or as we call it, turning yourself into a brand . . . Brand You. A brand is nothing more than a sign of distinction. Right? Nike. Starbucks. Martha Stewart. The point (again): that's not the way we've thought about white collar workers-ourselves-over the past century. The 'bureaucrat' on the finance staff is de facto faceless, plugging away, passing papers. But now, in our view, she is born again, transformed from bureaucrat to the new star. She works in a professional service firm and works on projects that she'll be able to brag about years from now. I call her/him the New American Professional, CEO of Me Inc. (even if Me Inc. is currently on someone's payroll) and, of course, of Brand You. Step #1 in the model was the organization . . .a department turned into PSF 1.0. Step #2 is the individual . . .reborn as Brand You. In 50 essential points, Tom Peters shows how to be committed to your craft, choose the right projects, how to improve networking, why you need to think fun is cool, and why it's important to piss some people off. He will enable you to turn yourself into an important and distinctive commodity. In short, he will show you how to turn yourself into . . . Brand You. See also the other 50List titles in the Reinventing Work series by Tom Peters - The Project50 and The Professional Service Firm50 - for additional information on how to make an impact in the professional world.
  • Other categories, genre or collection: Management: Leadership & Motivation, Advice On Careers & Achieving Success, Management & Management Techniques
  • Download servers: Openload, Wuala, Google Drive, MEGA, Torrent, FileServe, Microsoft OneDrive, FreakShare, BitShare, ADrive. Compressed in ZIP, RZ, LZ, ALZ, RAR
  • Format: Hardback
  • Approximate value: 22.01 USD
  • Dimensions: 107x180x20mm
  • Weight: 242g
  • Printed by: Not Available
  • Published in: New York, United States

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Categories: English, 1999, Business, Finance and Law
Vote:
The Customer-Funded Business: Start, Finance, or Grow Your Company With Your Customers' Cash
The Ethics of Liberty
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Years
1997 1990 1998 1994 1999 2006 2000 1992 2004 2011 2005 2003
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Publishers
HEINEMANN USA PEARSON EDUCATION (US) HARPERCOLLINS PUBLISHERS TSO AMACOM MCGRAW-HILL EDUCATION - EUROPE