Commonsense Direct and Digital Marketing [Audiobook] download free by Drayton Bird
- Listen audiobook: Commonsense Direct and Digital Marketing
- Author: Drayton Bird
- Release date: 2007/6/21
- Publisher: KOGAN PAGE LTD
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780749447601
- Rating: 8.65 of 10
- Votes: 635
- Review by: Eliezer Belcher
- Review rating: 7.82 of 10
- Review Date: 2018/9/21
- Duration: 5H31M8S in 256 kbps (89.6 MB)
- Date of creation of the audiobook: 2018-09-13
- You can listen to this audiobook in formats: WAV, MP3, MPEG4, Shorten, FLAC, WavPack, WMA, MOD (compression RAR, ZIP, 7-ZIP, LZMA, AZW, CBC)
- Total pages original book: 448
- Includes a PDF summary of 40 pages
- Duration of the summary (audio): 30M44S (8 MB)
- Description or summary of the audiobook: Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style.The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed to produce effective and profitable marketing across the direct marketing spectrum -from simple letter to focused web-based campaigns.For anyone involved in direct marketing, from junior marketer to senior manager, this book provides not just the structure for success but also an energising insight into the techniques behind some of the world's most successful direct marketing campaigns.
- Other categories, genre or collection: Sales & Marketing, Advertising, Sales & Marketing Management
- Download servers: FileFactory, Yandex.Disk, Dropbox, 4Shared, Mediafire, Google Drive. Compressed in RAR, ZIP, 7-ZIP, LZMA, AZW, CBC
- Format: Paperback
- Approximate value: 44.35 USD
- Dimensions: 189x246x25mm
- Weight: 865g
- Printed by: Not Available
- Published in: London, United Kingdom
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