Everything is Obvious: How Common Sense Fails us [Audiobook] download free by Duncan J Watts
- Listen audiobook: Everything is Obvious: How Common Sense Fails us
- Author: Duncan J Watts
- Release date: 2012/4/2
- Publisher: RANDOM HOUSE USA INC
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780307951793
- Rating: 8.34 of 10
- Votes: 311
- Review by: Kristian Cromwell
- Review rating: 9.99 of 10
- Review Date: 2018/9/5
- Duration: 4H31M35S in 256 kbps (73.6 MB)
- Date of creation of the audiobook: 2018-08-18
- You can listen to this audiobook in formats: MP3, WMA, FLAC, OPUS, MPEG4, WAV (compression BZ2, CHM, RAR, ZIP, CBZ, TAR.LZO, Z)
- Total pages original book: 368
- Includes a PDF summary of 33 pages
- Duration of the summary (audio): 24M14S (6.6 MB)
- Description or summary of the audiobook: By understanding how and when common sense fails, we can improve our understanding of the present and better plan for the future. Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry. It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to be driven by certain influential people; yet marketers have been unable to identify these 'influencers' in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals. Watts' argument has important implications in politics, business, and marketing, as well as in science and everyday life.
- Other categories, genre or collection: Management Decision Making, Economic Forecasting, Cognition & Cognitive Psychology, Sociology
- Download servers: FileServe, BitShare, Dropbox, Your Bittorrent, FreakShare. Compressed in BZ2, CHM, RAR, ZIP, CBZ, TAR.LZO, Z
- Format: Paperback
- Approximate value: 16.95 USD
- Dimensions: 133x204x23mm
- Weight: 281g
- Printed by: Random House Inc
- Published in: New York, United States
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