The big moo: Stop Trying to be Perfect and Start Being Remarkable [Audiobook] download free by Seth Godin

The big moo: Stop Trying to be Perfect and Start Being Remarkable Audiobook download free by Seth Godin
  • Listen audiobook: The big moo: Stop Trying to be Perfect and Start Being Remarkable
  • Author: Seth Godin
  • Release date: 2005/3/14
  • Publisher: PENGUIN PUTNAM INC
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9781591841036
  • Rating: 9.9 of 10
  • Votes: 165
  • Review by: Elia Agee
  • Review rating: 8.12 of 10
  • Review Date: 2018/10/14
  • Duration: 2H56M43S in 256 kbps (48 MB)
  • Date of creation of the audiobook: 2018-09-10
  • You can listen to this audiobook in formats: MP4, MPEG4, WMA, FLAC, MP3, WAV, AIFF (compression ZIP, RZ, LZMA, RAR)
  • Total pages original book: 240
  • Includes a PDF summary of 23 pages
  • Duration of the summary (audio): 14M58S (4.6 MB)
  • Description or summary of the audiobook: Most organizations are stuck in a rut. On one hand, they understand all the good things that will come with growth. On the other, they're petrified that growth means change, and change means risk, and risk means death. Nobody wants to screw up and ruin a good thing, so most companies (and individuals) just keep trying to be perfect at the things they've always done.In 2003, Seth Godin's Purple Cow challenged organizations to become remarkable-to drive growth by standing out in a world full of brown cows. It struck a huge chord and stayed on the Business-Week bestseller list for nearly two years. You can hear countless brainstorming meetings where people refer to purple cows and say things like, 'That's not good enough. We need to create a big moo!'But how do you create a big moo-an insight so astounding that people can't help but remark on it, like digital TV recording (TiVo) or overnight shipping (FedEx), or the world's best vacuum cleaner (Dyson)? Godin worked with thirty-two of the world's smartest thinkers to answer this critical question. And the team-with the likes of Tom Peters, Malcolm Gladwell, Guy Kawasaki, Mark Cuban, Robyn Waters, Dave Balter, Red Maxwell, and Randall Rothenberg on board-created an incredibly useful book that's fun to read and perfect for groups to share, discuss, and apply.The Big Moo is a simple book in the tradition of Fish and Don't Sweat the Small Stuff. Instead of lecturing you, it tells stories that stick to your ribs and light your fire. It will help you to create a culture that consistently delivers remarkable innovations.
  • Other categories, genre or collection: Management: Leadership & Motivation, Advertising, Sales & Marketing, Business Strategy, Advice On Careers & Achieving Success, Insurance & Actuarial Studies
  • Download servers: Openload, FileServe, MEGA, Microsoft OneDrive, Uploaded. Compressed in ZIP, RZ, LZMA, RAR
  • Format: Paperback
  • Approximate value: 20.82 USD
  • Dimensions: 139x209x20.32mm
  • Weight: 250g
  • Printed by: PORTFOLIO
  • Published in: New York, United States

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