Spin (R)-Selling [Audiobook] download free by Neil Rackham
- Listen audiobook: Spin (R)-Selling
- Author: Neil Rackham
- Release date: 1995/3/10
- Publisher: TAYLOR & FRANCIS LTD
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780566076893
- Rating: 7.47 of 10
- Votes: 173
- Review by: Maria Spruill
- Review rating: 8.36 of 10
- Review Date: 2018/11/20
- Duration: 3H9M37S in 256 kbps (51.2 MB)
- Date of creation of the audiobook: 2018-08-08
- You can listen to this audiobook in formats: WavPack, WAV, WMA, MP3, MPEG4, FLAC (compression 7-ZIP, ZIP, TAR.BZ2, TAR.BZ, RAR, LHA)
- Total pages original book: 256
- Includes a PDF summary of 21 pages
- Duration of the summary (audio): 16M7S (4.2 MB)
- Description or summary of the audiobook: True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book.Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don't work for major sales. Rackham went on to introduce his SPIN (R)-Selling method. SPIN (R) describes the whole selling process:Situation questionsProblem questionsImplication questionsNeed-payoff questionsSPIN (R)-Selling provides you with a set of simple and practical techniques which have been tried in many of today's leading companies with dramatic improvements to their sales performance.
- Other categories, genre or collection: Sales & Marketing
- Download servers: FreakShare, Toorgle, Google Drive, Dropbox, Uploaded, MEGA, Mediafire, TinyUpload.com. Compressed in 7-ZIP, ZIP, TAR.BZ2, TAR.BZ, RAR, LHA
- Format: Paperback
- Approximate value: 30.87 USD
- Dimensions: 159x235x23mm
- Weight: 390g
- Printed by: Gower Publishing Ltd
- Published in: United Kingdom
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