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Public Relations: Concepts, Practice and Critique [Audiobook] download free by Jacquie L'Etang

Public Relations: Concepts, Practice and Critique Audiobook download free by Jacquie L'Etang
  • Listen audiobook: Public Relations: Concepts, Practice and Critique
  • Author: Jacquie L'Etang
  • Release date: 2007/1/19
  • Publisher: SAGE PUBLICATIONS INC
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9781412930482
  • Rating: 7.34 of 10
  • Votes: 591
  • Review by: Ahmed Maloney
  • Review rating: 9.4 of 10
  • Review Date: 2018/10/4
  • Duration: 3H47M11S in 256 kbps (60.8 MB)
  • Date of creation of the audiobook: 2018-09-16
  • You can listen to this audiobook in formats: FLAC, WAV, WMA, MPEG4, MP3, OPUS (compression TAR.BZ2, RAR, TAR.BZ, ZIP, TBZ2, AZW4)
  • Total pages original book: 304
  • Includes a PDF summary of 36 pages
  • Duration of the summary (audio): 28M52S (7.2 MB)
  • Description or summary of the audiobook: 'An excellent text for encouraging students to think critically about key public relations issues. Not only does it help students to develop a deeper appreciation of public relations, it also helps them to develop valuable learning skills.'- Amanda Coady, The Hague University'A typically excellent piece of work from Jacquie L'Etang. Critical of every basic concept and provocative to all students. Ideal for second and final year undergraduates, plus MA students.'- Chris Rushton, Sunderland University'Extending beyond the usual bounds of insularity, this text is designed to encourage critical thought in students and improve practice in workplaces. A refreshing read that is consistently inventive enough to attain both aims.'- David McKie, Waikato Management School 'At long last fills a void in the landscape of text books on public relations theory and practice... it develops critical thinking skills while exposing interdisciplinary approaches and providing a very solid foundation for lively debate and further study- Julia Jahansoozi, University of Central LancashireThis book introduces students to the key concepts in Public Relations, with 12 chapters providing clear and careful explanations of concepts such as:ReputationRiskImpression managementCelebrityEthicsPersuasion and propagandaEmotional and spiritual dimensions of managementPromotional culture and globalizationDrawing on a wide range of interdisciplinary sources, Jacquie L'Etang also encourages students to think critically about public relations as an occupation. Student exercises, 'critical reflections', vignettes and 'discipline boxes' help students to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations.
  • Other categories, genre or collection: Public Relations, Management: Leadership & Motivation
  • Download servers: 4Shared, Koofr, MEGA, SendSpace, Torrent, Uploaded. Compressed in TAR.BZ2, RAR, TAR.BZ, ZIP, TBZ2, AZW4
  • Format: Paperback
  • Approximate value: 45.95 USD
  • Dimensions: 186x232x18.8mm
  • Weight: 550g
  • Printed by: Not Available
  • Published in: Thousand Oaks, United States

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Categories: English, 2007, Business, Finance and Law
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Publishers
EBURY PUBLISHING BROOKES PUBLISHING CO HARVARD BUSINESS REVIEW PRESS LITTLE, BROWN & COMPANY TSO AMACOM
Authors
Margot Sunderland Julia Cook Living Language Scholastic John C. Maxwell
Years
1997 2002 2010 1992 1999 2005 2014 2011 2009 1991 1988 2007 1994 1995
Genres
Business, Finance and Law Teaching Resources and Education
Languages
English Polish Not Available French Spanish