Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World [Audiobook] download free by Ken Burbary
- Listen audiobook: Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World
- Author: Ken Burbary
- Release date: 2013/2/13
- Publisher: PEARSON EDUCATION (US)
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780789750303
- Rating: 9.08 of 10
- Votes: 556
- Review by: Judson Pitts
- Review rating: 7.49 of 10
- Review Date: 2018/11/16
- Duration: 4H50M37S in 256 kbps (76.8 MB)
- Date of creation of the audiobook: 2018-08-28
- You can listen to this audiobook in formats: Musepack, MPC, MP3, MPEG4, WMA, FLAC, WAV (compression LZO, TAR.BZ, AZW3, TAR.GZ, ZIP, ISO, RAR)
- Total pages original book: 384
- Includes a PDF summary of 37 pages
- Duration of the summary (audio): 27M41S (7.4 MB)
- Description or summary of the audiobook: Distill 100%-Usable Max-Profit Knowledge from Your Digital Data. Do It Now! Why hasn't all that data delivered a whopping competitive advantage? Because you've barely begun to use it, that's why! Good news: neither have your competitors. It's hard! But digital marketing analytics is 100% doable, it offers colossal opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop the problem down to size, solve every piece of the puzzle, and integrate a virtually frictionless system for moving from data to decision, action to results! Scope it out, pick your tools, learn to listen, get the metrics right, and then distill your digital data for maximum value for everything from R&D to CRM to social media marketing! Prioritize-because you can't measure, listen to, and analyze everything Use analysis to craft experiences that profoundly reflect each customer's needs, expectations, and behaviors Measure real social media ROI: sales, leads, and customer satisfaction Track the performance of all paid, earned, and owned social media channels Leverage 'listening data' way beyond PR and marketing: for strategic planning, product development, and HR Start optimizing web and social content in real time Implement advanced tools, processes, and algorithms for accurately measuring influence Integrate paid and social data to drive more value from both Make the most of surveys, focus groups, and offline research synergies Focus new marketing and social media investments where they'll deliver the most value Foreword by Scott Monty Global Head of Social Media, Ford Motor Company
- Other categories, genre or collection: E-commerce: Business Aspects, Sales & Marketing Management, Sales & Marketing
- Download servers: Google Drive, MyUpload, Dropbox, ZendTo, Hotfile, Uploaded. Compressed in LZO, TAR.BZ, AZW3, TAR.GZ, ZIP, ISO, RAR
- Format: Paperback
- Approximate value: 34.43 USD
- Dimensions: 149.86x226.06x25.4mm
- Weight: 498.95g
- Printed by: Que Corporation,U.S.
- Published in: Indianapolis, IN, United States
Vote:
-
![Audiobook The Human Brain Coloring Book author Diamond Books]( "Download Audiobook The Human Brain Coloring Book")
-
![Audiobook Getting Along With Others: An Activity Book author Boys Town Press]( "Download Audiobook Getting Along With Others: An Activity Book")
-
![Audiobook Edexcel International Gcse French Student Book Second Edition author Severine Chevrier Clarke]( "Download Audiobook Edexcel International Gcse French Student Book Second Edition")
-
![Audiobook Preparing Teachers for a Changing World: What Teachers Should Learn and be Able to do author Linda Darling Hammond]( "Download Audiobook Preparing Teachers for a Changing World: What Teachers Should Learn and be Able to do")
Preparing Teachers for a Changing World: What Teachers Should Learn and be Able to do
Linda Darling Hammond
640 Pages
-
![Audiobook Research and Writing in International Relations author Laura Roselle]( "Download Audiobook Research and Writing in International Relations")
-
![Audiobook Helping Adolescents and Adults to Build Self-Esteem: A Photocopiable Resource Book author Deborah Plummer]( "Download Audiobook Helping Adolescents and Adults to Build Self-Esteem: A Photocopiable Resource Book")
Helping Adolescents and Adults to Build Self-Esteem: A Photocopiable Resource Book
Deborah Plummer
280 Pages
-
![Audiobook Workshop Mastery With Jimmy Diresta: A Guide to Working With Metal, Wood, Plastic, and Leather author John Baichtal]( "Download Audiobook Workshop Mastery With Jimmy Diresta: A Guide to Working With Metal, Wood, Plastic, and Leather")
Workshop Mastery With Jimmy Diresta: A Guide to Working With Metal, Wood, Plastic, and Leather
John Baichtal
216 Pages
-
![Audiobook Kingdom of Olives and ash: Writers Confront the Occupation author Michael Chabon]( "Download Audiobook Kingdom of Olives and ash: Writers Confront the Occupation")
-
![Audiobook The Sale of a Lifetime: How the Great Bubble Burst of 2017-2019 can Make you Rich author Harry Dent]( "Download Audiobook The Sale of a Lifetime: How the Great Bubble Burst of 2017-2019 can Make you Rich")
The Sale of a Lifetime: How the Great Bubble Burst of 2017-2019 can Make you Rich
Harry Dent
368 Pages
-
![Audiobook The Mindbody Prescription: Healing the Body, Healing the Pain author John Sarno]( "Download Audiobook The Mindbody Prescription: Healing the Body, Healing the Pain")
‹
›
![Audiobook Language Arts: Teacher'S bag of Tricks k-7: 101 Instant Lessons for Classroom Fun] author Patty Nelson](https://teachaudio.com/mp3/i/1986/04/language-arts-teacher-s-bag-of-tricks-k-7-101-instant-lessons-for-classroom-fun-audiobook-download-free-by-patty-nelson-75x115.webp "Download Audiobook Language Arts: Teacher'S bag of Tricks k-7: 101 Instant Lessons for Classroom Fun]")