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X: The Experience When Business Meets Design [Audiobook] download free by Brian Solis

X: The Experience When Business Meets Design Audiobook download free by Brian Solis
  • Listen audiobook: X: The Experience When Business Meets Design
  • Author: Brian Solis
  • Release date: 2015/6/27
  • Publisher: JOHN WILEY & SONS INC
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9781118456545
  • Rating: 8.95 of 10
  • Votes: 741
  • Review by: Estelle Marlow
  • Review rating: 7.17 of 10
  • Review Date: 2018/11/4
  • Duration: 3H15M34S in 256 kbps (51.2 MB)
  • Date of creation of the audiobook: 2018-07-20
  • You can listen to this audiobook in formats: WMA, FLAC, MP3, Apple Lossless, WAV, MPEG4, MPEG-4 ALS (compression 7-ZIP, LZO, TAR.LZO, RAR, TZ, ZIP)
  • Total pages original book: 256
  • Includes a PDF summary of 25 pages
  • Duration of the summary (audio): 20M7S (5 MB)
  • Description or summary of the audiobook: Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers.And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X
  • Other categories, genre or collection: Market Research, E-commerce: Business Aspects, Sales & Marketing, Business & Management
  • Download servers: ge.tt, Microsoft OneDrive, 4Shared, FileServe, Mediafire, JustBeamit, FreakShare, Uploadable, Hotfile, Dropbox. Compressed in 7-ZIP, LZO, TAR.LZO, RAR, TZ, ZIP
  • Format: Hardback
  • Approximate value: 30.00 USD
  • Dimensions: 197x247x19mm
  • Weight: 830g
  • Printed by: Not Available
  • Published in: New York, United States

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Categories: 2015, English, Business, Finance and Law
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Publishers
SOURCEBOOKS, INC THE UNIVERSITY OF CHICAGO PRESS BLOOMSBURY PUBLISHING PLC NEW SOCIETY PUBLISHERS MARTINO FINE BOOKS MCGRAW-HILL EDUCATION - EUROPE BLACK INC.
Years
2005 2004 2018 1999 2019 2009 2000 1994 2017 1992 1997 1996 2007 1993
Authors
Not Available Living Language Brian Tracy John C. Maxwell Inc Scholastic
Genres
Teaching Resources and Education Business, Finance and Law