Copywriting [Audiobook] download free by Mark Shaw
- Listen audiobook: Copywriting
- Author: Mark Shaw
- Release date: 2012/1/12
- Publisher: LAURENCE KING PUBLISHING
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9781780670003
- Rating: 7.02 of 10
- Votes: 514
- Review by: Reina Woodworth
- Review rating: 7.57 of 10
- Review Date: 2018/10/1
- Duration: 2H59M4S in 256 kbps (48 MB)
- Date of creation of the audiobook: 2018-09-15
- You can listen to this audiobook in formats: WAV, MPEG4, FLAC, OPUS, MP3, WMA, OGG (compression RAR, TAR.XZ, ZIP, ISO)
- Total pages original book: 240
- Includes a PDF summary of 19 pages
- Duration of the summary (audio): 14M50S (3.8 MB)
- Description or summary of the audiobook: Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications.Using a series of exercises and up-to-date illustrated examples of award-winning campaigns and communication, Copywriting, Second Edition takes you through step-by-step processes that can help you to write content quickly and effectively.Including insightful interviews from leading copywriters, as well as illustrated case studies of major brands that explore the challenges involved in creating cutting-edge copy, this book will provide you with all the tools you need to become a confident and versatile creative copywriter.
- Other categories, genre or collection: Creative Writing & Creative Writing Guides, Sales & Marketing, Writing & Editing Guides
- Download servers: Google Drive, Mediafire, Hotfile, Drop.me, Dropbox, Memopal, BitShare. Compressed in RAR, TAR.XZ, ZIP, ISO
- Format: Paperback
- Approximate value: 25.19 USD
- Dimensions: 171x247x21mm
- Weight: 660g
- Printed by: Not Available
- Published in: London, United Kingdom
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