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Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (And how you Can, Too) [Audiobook] download free by David Butler

Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (And how you Can, Too) Audiobook download free by David Butler
  • Listen audiobook: Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (And how you Can, Too)
  • Author: David Butler
  • Release date: 2016/8/4
  • Publisher: PENGUIN BOOKS LTD
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9780241198384
  • Rating: 9.76 of 10
  • Votes: 83
  • Review by: Kendrick Healy
  • Review rating: 9.88 of 10
  • Review Date: 2018/11/22
  • Duration: 3H13M20S in 256 kbps (51.2 MB)
  • Date of creation of the audiobook: 2018-08-10
  • You can listen to this audiobook in formats: MPEG4, WAV, MP3, AIFF, WMA, FLAC, AIFF (compression RAR, AZW4, TAR, TBZ2, ZIP, CBZ)
  • Total pages original book: 256
  • Includes a PDF summary of 27 pages
  • Duration of the summary (audio): 21M3S (5.4 MB)
  • Description or summary of the audiobook: Tomorrow's business winners need two things: scale and agility. The answer to both is design. For over a century, The Coca-Cola Company has used design to scale its flagship brand to over 200 countries. And in recent years it has sustained that growth while becoming even more agile - something most established businesses struggle with. In Design to Grow, Coca-Cola's vice president of Innovation and Entrepreneurship David Butler gives an unprecedented behind-the-scenes look at Coca-Cola's design-led strategy for growth. He shows how any business can use the same approach to get to the next level.Clear and actionable, this book is a must-read for leaders, creatives and entrepreneurs.'A handy blueprint for how any company can use design to stay ahead of the competition' The Times'Reading Design to Grow has caused me to think differently about my company. I am confident it will do the same for how you think about yours' Tim Brown, CEO of IDEO
  • Other categories, genre or collection: Business Strategy, Business Studies: General, International Business, Business Innovation
  • Download servers: Mediafire, Google Drive, Dropbox, BitShare, Torrent, 4Shared, Krakenfiles, MegaCloud, Localhostr. Compressed in RAR, AZW4, TAR, TBZ2, ZIP, CBZ
  • Format: Paperback
  • Approximate value: 11.57 USD
  • Dimensions: 129x198x16mm
  • Weight: 181g
  • Printed by: Portfolio Penguin
  • Published in: London, United Kingdom

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Categories: 2016, English, Business, Finance and Law
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Publishers
SKYHORSE PUBLISHING HAWTHORN PRESS LTD INGRAM PUBLISHER SERVICES US WILLIAM MORROW & COMPANY NEW SOCIETY PUBLISHERS
Languages
Not Available Spanish French Polish English
Authors
Evan Moor Educational Publishers Seth Godin Susan Wise Bauer Margot Sunderland
Years
1991 2008 1996 2010 2003 2013
Genres
Teaching Resources and Education Business, Finance and Law