The Basics of Media Writing: A Strategic Approach [Audiobook] download free by Scott A. Kuehn
- Listen audiobook: The Basics of Media Writing: A Strategic Approach
- Author: Scott A. Kuehn
- Release date: 2017/12/7
- Publisher: SAGE PUBLICATIONS INC
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9781506308104
- Rating: 9.19 of 10
- Votes: 854
- Review by: Freda Maynard
- Review rating: 9.48 of 10
- Review Date: 2018/9/7
- Duration: 7H4M23S in 256 kbps (113.6 MB)
- Date of creation of the audiobook: 2018-08-15
- You can listen to this audiobook in formats: MP3, OPUS, ATRAC, WMA, AAC, WAV, FLAC, MPEG4 (compression ZIP, RAR, ISO, TAR.GZ, 7Z, TZO)
- Total pages original book: 568
- Includes a PDF summary of 57 pages
- Duration of the summary (audio): 41M52S (11.4 MB)
- Description or summary of the audiobook: This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising and other forms of strategic communication. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation and the message before starting a new persuasive piece, and the FAJA four-point model asks students a series questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task for any format.
- Other categories, genre or collection: Public Relations, Communication Studies, Press & Journalism, Journalistic Style Guides, Writing & Editing Guides, Creative Writing & Creative Writing Guides, Media, Information & Communication Industries
- Download servers: DelaFil, FreakShare, BitShare, Google Drive, DivShare, Dropbox. Compressed in ZIP, RAR, ISO, TAR.GZ, 7Z, TZO
- Format: Paperback
- Approximate value: 80.22 USD
- Dimensions: 187x231x20.32mm
- Weight: 850g
- Printed by: CQ Press
- Published in: Washington, United States
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