Winning at new Products, 5th Edition: Creating Value Through Innovation [Audiobook] download free by Robert Cooper
- Listen audiobook: Winning at new Products, 5th Edition: Creating Value Through Innovation
- Author: Robert Cooper
- Release date: 2017/3/17
- Publisher: INGRAM PUBLISHER SERVICES US
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780465093328
- Rating: 8.51 of 10
- Votes: 291
- Review by: Zeke Pollack
- Review rating: 9.03 of 10
- Review Date: 2018/9/18
- Duration: 5H30M50S in 256 kbps (89.6 MB)
- Date of creation of the audiobook: 2018-08-08
- You can listen to this audiobook in formats: FLAC, AU, MP3, WMA, WavPack, WAV, Musepack, MPEG4 (compression RAR, TAR, EML, ZIP)
- Total pages original book: 448
- Includes a PDF summary of 53 pages
- Duration of the summary (audio): 38M42S (10.6 MB)
- Description or summary of the audiobook: For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success. Winning at New Products cites the author's most recent research and showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world.
- Other categories, genre or collection: Product Design, Market Research, Business Strategy, Research & Development Management, Business, Finance & Law
- Download servers: BitShare, SecureSlice, Torrent, Woelkli, MEGA, FileServe. Compressed in RAR, TAR, EML, ZIP
- Format: Paperback
- Approximate value: 22.48 USD
- Dimensions: 170x294x26mm
- Weight: 408.23g
- Printed by: BASIC BOOKS
- Published in: New York, United States
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