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Words That Work: It'S not What you Say, It'S What People Hear [Audiobook] download free by Frank I. Luntz

Words That Work: It'S not What you Say, It'S What People Hear Audiobook download free by Frank I. Luntz
  • Listen audiobook: Words That Work: It'S not What you Say, It'S What People Hear
  • Author: Frank I. Luntz
  • Release date: 2008/2/19
  • Publisher: HYPERION
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9781401309299
  • Rating: 8.4 of 10
  • Votes: 790
  • Review by: Dulce Boyd
  • Review rating: 7.39 of 10
  • Review Date: 2018/9/9
  • Duration: 4H4M15S in 256 kbps (64 MB)
  • Date of creation of the audiobook: 2018-07-20
  • You can listen to this audiobook in formats: WAV, MPEG4, WMA Lossless, FLAC, WMA, MP3 (compression ZIP, ISO, RAR, XZ, LHA, AZW, DMG)
  • Total pages original book: 320
  • Includes a PDF summary of 34 pages
  • Duration of the summary (audio): 25M1S (6.8 MB)
  • Description or summary of the audiobook: The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like 'The Ten Rules of Successful Communication' and 'The 21 Words and Phrases for the 21st Century,' he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than 'digital cable,' and why pharmaceutical companies transitioned their message from 'treatment' to 'prevention' and 'wellness.' If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
  • Other categories, genre or collection: Business Communication & Presentation, Management & Management Techniques
  • Download servers: FileServe, Torrent, Depositfiles, Uploaded, BitShare, KATCR, Microsoft OneDrive, Mediafire. Compressed in ZIP, ISO, RAR, XZ, LHA, AZW, DMG
  • Format: Paperback
  • Approximate value: 15.85 USD
  • Dimensions: 132x202x24.13mm
  • Weight: 316g
  • Printed by: Not Available
  • Published in: New York, United States

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Categories: Business, Finance and Law, 2008, English
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Genres
Teaching Resources and Education Business, Finance and Law
Languages
Polish French Spanish English Not Available
Years
1996 2010 1990 2013 2005 2019 2001 1989 2012