You can listen to this audiobook in formats: MP3, MPEG4, FLAC, ATRAC, WAV, WMA (compression CHM, RAR, DMG, JAR, ZIP, ISO, TAR.LZO)
Total pages original book: 238
Includes a PDF summary of 25 pages
Duration of the summary (audio): 18M57S (5 MB)
Description or summary of the audiobook: In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book. This new edition has been updated to include comprehensive coverage of the Internet and World Wide Web.
Other categories, genre or collection: Ownership & Organization Of Enterprises, Management & Management Techniques, Engineering: General, Sales & Marketing