Advertising and Consumer Society: A Critical Introduction [Audiobook] download free by Nicholas Holm
- Listen audiobook: Advertising and Consumer Society: A Critical Introduction
- Author: Nicholas Holm
- Release date: 2016/8/30
- Publisher: PALGRAVE MACMILLAN
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9781137471741
- Rating: 9.75 of 10
- Votes: 354
- Review by: Yousef Elrod
- Review rating: 7.13 of 10
- Review Date: 2018/10/31
- Duration: 2H51M46S in 256 kbps (45.2 MB)
- Date of creation of the audiobook: 2018-08-30
- You can listen to this audiobook in formats: FLAC, Apple Lossless, MP3, AIFF, WMA, WAV, MPEG4 (compression ZIP, BZ, TBZ2, 7-ZIP, RAR, ALZ, TAR)
- Total pages original book: 226
- Includes a PDF summary of 18 pages
- Duration of the summary (audio): 12M49S (3.6 MB)
- Description or summary of the audiobook: This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social and political forces. From an investigation of advertising's crucial function in media economics and our wider capitalist system to a consideration of the people who both make and watch advertising, this insightful text enables students to make sense of advertising's powerful influence as both an economic force and an artistic form; assess the various claims of these two perspectives on advertising; and understand how they challenge and complicate one another. Written in an engaging and accessible style and incorporating a wide range of examples from around the world, the chapters introduce the key concepts, methods and debates needed to analyse and understand advertising. Equipping students with the skills needed to partake in this lively discourse, the text is an invaluable resource for studying advertising critically. It is essential reading for students of advertising, media studies and communication studies.
- Other categories, genre or collection: Art Books, Advertising
- Download servers: FileServe, Mediafire, Uploaded, CmisSync, MEGA. Compressed in ZIP, BZ, TBZ2, 7-ZIP, RAR, ALZ, TAR
- Format: Paperback
- Approximate value: 40.01 USD
- Dimensions: 155x235x13.46mm
- Weight: 361g
- Printed by: Red Globe Press
- Published in: Basingstoke, United Kingdom
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