Chocolate Wars: From Cadbury to Kraft: 200 Years of Sweet Success and Bitter Rivalry [Audiobook] download free by Deborah Cadbury
- Listen audiobook: Chocolate Wars: From Cadbury to Kraft: 200 Years of Sweet Success and Bitter Rivalry
- Author: Deborah Cadbury
- Release date: 2011/2/19
- Publisher: HARPERCOLLINS PUBLISHERS
- Language: English
- Genre or Collection: Business, Finance and Law
- ISBN: 9780007325573
- Rating: 9.62 of 10
- Votes: 607
- Review by: Alivia Grace
- Review rating: 7.16 of 10
- Review Date: 2018/11/7
- Duration: 4H20M22S in 256 kbps (70.4 MB)
- Date of creation of the audiobook: 2018-08-30
- You can listen to this audiobook in formats: MPEG-4 SLS, WavPack, WAV, MP3, FLAC, WMA, MPEG4 (compression LHA, ZIP, RAR, ACE, TZO, 7Z, TBZ2)
- Total pages original book: 352
- Includes a PDF summary of 37 pages
- Duration of the summary (audio): 27M30S (7.4 MB)
- Description or summary of the audiobook: The delicious true story of the early chocolate pioneers by the award-winning writer, and direct descendant of the famous chocolate dynasty, Deborah Cadbury In 'Chocolate Wars' bestselling historian and award-winning documentary maker Deborah Cadbury takes a journey into her own family history to uncover the rivalries that have driven 250 years of chocolate empire-building. In the early nineteenth century Richard Tapper Cadbury sent his son, John, to London to study a new and exotic commodity: cocoa. Within a generation, John's sons, Richard and George, had created a chocolate company to rival the great English firms of Fry and Rowntree, and their European competitors Lindt and Nestle. The major English firms were all Quaker family enterprises, and their business aims were infused with religious idealism. In America, Milton Hershey and Forrest Mars proved that they had the appetite for business on a huge scale, and successfully resisted the English companies' attempts to master the American market. As chocolate companies raced to compete around the globe, Quaker capitalism met a challenge that would eventually defeat it. At the turn of the millennium Cadbury, the sole independent survivor of England's chocolate dynasties, became the world's largest confectionary company. But before long it too faced a threat to its very survival, and the chocolate wars culminated in a multi-billion pound showdown pitting independence and Quaker tradition against the cut-throat tactics of a corporate leviathan. Featuring a colourful cast of savvy entrepreneurs, brilliant eccentrics and resourceful visionaries, `Chocolate Wars' is the story of a uniquely alluring product and of the evolution, for better and worse, of modern business.
- Other categories, genre or collection: Business & Management, Industrialisation & Industrial History, History: Specific Events & Topics
- Download servers: 4Shared, Dropbox, Hotfile, FileServe, FileRio, Toorgle. Compressed in LHA, ZIP, RAR, ACE, TZO, 7Z, TBZ2
- Format: Paperback
- Approximate value: 12.61 USD
- Dimensions: 129x198x25mm
- Weight: 260g
- Printed by: HarperPress
- Published in: London, United Kingdom
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